Dina Sifri, MBA in Business Administration from the Technion, Israel Institute of Technology, and an MA in Mathematics and Computer Science from the University of Haifa, began her career in the high-tech and medical device industry in 1999 at Philips Medical (formerly Marconi) at the CT scan workstation development team, where she held several positions: software quality assurance, software development and algorithm development. At the same time, Dina completed a thesis in medical image processing on automatic identification of lung tumors in her studies.
Later, Dina participated in the development of a robot for orthopedic surgery at Mazor Robotics and continued to the senior position of management and development of a navigation and imaging system during prostate cancer surgery at UC-Care.
In 2010 Dina established MedDev Soft company (formerly Med-Dev Design), which she manages to this day. During the past two decades, Dina has gained extensive knowledge of the medical device market and has gained extensive knowledge on the development of medical devices in general and the development of software for medical devices, as well as compliance with regulatory standards for the development of software for medical systems.
With the knowledge and experience accumulated by Dina and MedDev Soft, Dina, together with the experienced software engineers of MedDev Soft, assist both small start-up companies and large and established companies to develop reliable and high-quality software for medical systems, while staying on schedule and complying with all regulatory standards and thus helping them bringing their products quickly to the market while receiving all necessary approvals.
Today, Dina is expanding her medical education as part of her master's degree in bio-medical engineering at the Technion, Israel Institute of Technology

Oren Sifri holds an M.Sc. in Computer Science with a thesis in Computer Graphics and Computational Geometry, and an MBA with a specialization in the management of high-tech companies - both degrees are from the Technion, Israel Institute of Technology. Oren began his career in the high-tech world in 1998 at Microsoft in the development team of web applications and MSMQ development team.
Oren subsequently acquired extensive experience in several companies in various fields, including: a large and well-known defense company, Applied Spectral Imaging from the medical field, and Caliper from the GIS field.
Oren joined MedDev Soft in 2012 as a director of the development team and as a chief technology and software architect. Oren leads the company's development projects and professionally accompanies the development team closely. Oren is known for his ability to find simple and creative solutions to complex problems and for his ability to locate and fix problems of reliability and performance in an existing code.